Here's How Your Temple Website Can Cut Costs and Drive Income

You already know the key reasons for updating your synagogue’s existing website platform. You know you’ll need to allocate some staff time to managing content updates and keeping your current and engaging. And still, you are stuck on how to pay for all of this.  Here’s good news: the more vibrant and well-tended your site is, the cheaper it is to run your organization.  Better technology cuts costs and drives additional income.

A vibrant website offers many cost reductions: 

• reduced paper costs
• reduced mailing costs
• reduced staff time costs for communication efforts
• reduced travel time for volunteers

Additional income opportunities from a vibrant website:

• marketplace commissions
• capture immediate payments for events
• increase “friends” donations by better event management
• 24/7 donations
• local business underwriting opportunities
• local advertising revenue opportunities
• local endowment money for specific efforts
• increased affordability for members by offering more services online

By creating a vibrant website, utilizing engaging content, and having hands-on management of your site, your website may not be free, but it will quickly save you money and become a new income-generating opportunity.