By Yoram Samets
The synagogue I belong to
in Vermont has an Adult Education committee that does a great job
putting together classes, speakers, and other opportunities to learn
about a variety of Jewish and secular topics. This group of volunteers
develops the programming, finds the educators, promotes the offerings on
the website and in printed materials, and successfully sponsors many
interesting programs. But I've often wondered, why not take one more
step and offer the programs online? Whether in real-time or anytime.
Winters
in Vermont can be cold and snowy and after a long day at work I
sometimes struggle to get to the synagogue in the evenings. By 7:30
p.m., when many of the Adult Ed classes or special events begin, I am
delighted to be home with my family. Actually, I think it is all about
my slippers... While the classes and programming sound interesting, the
thought of leaving the comfort of my home (and my slippers) makes the
idea a lot less appealing. Wouldn't it be delightful to be able to go my
synagogue’s website and view the latest Adult Ed program or special
luncheon speaker on my time -- and -- in my slippers?
Developing
online programming takes a little imagination -- and the right tools.
There are a number of free or low-cost options such as JoinMe.com or AnyMeeting.com that are great places to start. GoToMeeting.com's webinar product
is a little pricier, but it will enable you to present a one-time class
or a series of classes to large or small groups. You can also choose
whether you want to provide live video of the presenter, or just provide
the content (such as Powerpoint slides) with a voice over. Best of all,
once you've created your program you can save it on your website and
make it available for future viewing by your membership.
Think
about the value you could bring to your congregation if you had a
cooking class for the holidays that was always available online, or a
weekly online class presenting the Parsha, or a special guest speaker
lecture that was available at any time! This is one of the ways you can
be building content for your website and eventually have a library of
programming that’s accessible to your members 24/7/365!
The
days when everyone lived within a couple of blocks of the shul are long
past. Why can't we figure out ways to make it easier to educate and
engage members of our community -- and keep our synagogue connections
strong?
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